What Makes A Brand Social?
Jordan McCollum at Marketing Pilgrim takes Infegy to task for a study that shows the most popular brands mentioned in the social space and asks, “does popularity = social?” I do think she makes a good...
View ArticleAre You Actively Growing Your E-mail List?
I’m not sure whether to be encouraged that 57% of small businesses are actively growing their e-mail list or be disappointed that only 57% are doing so. Either way, I think the following insight by...
View ArticleIs Social The New SEO?
There’s a new trend among Internet marketers to explain social media in a way that makes it synonymous with search engine optimization. To be truthful, the lines between them are getting blurry, but...
View Article3 Tips For Better Facebook Engagement
Facebook is making a deliberate effort to slide business content a little further down on the priority scale in news feeds. That means you have be a bit more crafty in how you approach your content...
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